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Weapon Of Mass Instruction: Artist Creates A Tank That Delivers Free Books

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Now that the traveling library has been unveiled, Lemesoff is gaining international attention. 7UP recently featured him and his bookmobile as part of its “Feels Good to be You” campaign, which spotlights innovative artists.

“Raul Lemesoff, an eccentric artist in Buenos Aires, Argentina, has created a bizarre tank-like ‘Weapon Of Mass Instruction’ (Arma de Instruccion Masiva) that he intends to use to battle ignorance and spread knowledge.

Lemesoff converted a 1979 Ford Falcon into a bizarre tank-like vehicle complete with a swiveling turret, a non-functioning gun, and space to store about 900 books – inside and outside of the vehicle.

A video about the project made by 7Up shows him driving through the streets of Buenos Aires and delivering books to young and old alike. His only demand – that they promise to read what he’s given them.” said mymodernmet.com

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“Weapon Of Mass Instruction: Artist Creates A Tank That Delivers Free Books”