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India’s Answer To Google Glass: The Smartshoe

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Indian startup Ducere Technologies has created the first ever Smart Shoe!

It is Bluetooth enabled and will sell for more than 00 a pair in September. The shoes sync up with a smartphone app that uses Google maps and vibrate to tell users when and where to turn to reach their destination.

Ducere had initially developed the shoes–with the name Lechal which in Hindi means “take me along”– to help the blind who rely on walking canes.

While the cane can help the visually impaired detect obstacles, it cannot tell them which way to face or when to turn. “That’s where we come in and fill the void,” Mr. Lawrence said.

There are around 285 million visually-impaired people in the world, according to the World Health Organization, and most of them are in India.

Ducere was started by two Indian engineers who had studied and worked in the U.S. in 2011 and has grown to 50 employees in the city of Secunderabad in the newly-formed southern Indian state of Telengana.

“The shoes are a natural extension of the human body,” said Krispian Lawrence, 30, co-founder and chief executive officer of the company. “You will leave your house without your watch or wristband, but you will never leave your house without your shoes.”

The shoes and the removable insoles are designed and developed in India, but manufactured in China. The shoes and inserts will come in red or black and be priced between 00 and 50. They will hit select stores in September, Mr. Lawrence said. He already has orders for 25,000 pairs and expects to sell 100,000 by March.

[SOURCE](http://blogs.wsj.com/indiarealtime/2014/07/24/indias-answer-to-google-glass-the-smartshoe/)

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“India’s Answer To Google Glass: The Smartshoe”