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iPhone Goes Enterprise — Massive Hardware & Software Partnership Between Apple and IBM

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A new partnership between Apple and IBM will soon launch Apple to an even higher game player in the business market.

IBM is to create a class of more than 100 business applications exclusively for iPhones and iPads to run on Apple’s iOS platform. In return, IBM will sell Apple’s products with 100 industry-specific apps to its clients worldwide.

The partnership is about “transforming enterprise,” Apple CEO Tim Cook told CNBC in an exclusive interview. The partnership aims to “deliver on the promise of mobile in a big way,” he said.

Security is one of the largest priorities for this endeavor.

The news could impact Blackberry, once the industry leader in enterprise mobile, which is aiming to right itself after years of declining profits and fleeing clients.

“Apple just took a sword and just stabbed it right in the heart of Blackberry and said ‘you’re done,'” said Ross Gerber, CEO of wealth management firm Gerber Kawasaki, in a “Closing Bell” interview.

The partnership is also sure to put more pressure on Microsoft, which is making its own push into cloud and mobile services for enterprise clients.


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“iPhone Goes Enterprise — Massive Hardware & Software Partnership Between Apple and IBM”